JOB DESCRIPTION
Job Title: | Showroom Sales Representative | O*NET Code: | 41-2031.00 (Retail Salespersons) |
Job Level: | L3 — Specialist | Job Code: | KH-Sales-01 |
Sector: | Sales | Company: | Al-Kahraman Company |
Division: | Erbil Branch — Sales | Department: | Sales |
Section: | Sales Department | Reports To: |
|
Subordinates: |
| Functional Manager |
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Job Purpose |
Drive showroom sales growth at Al-Kahraman for Gold and Jewelry (Zughaib & Co.) by delivering the highest professional service standards to customers, assisting them in selecting jewelry and precious items that match their preferences, and maintaining comprehensive product knowledge across the full showroom range. The role builds lasting customer relationships, upholds Al-Kahraman's brand image, and contributes directly to branch revenue targets. |
Key Duties & Responsibilities |
● Achieve the individual monthly sales target and contribute to the overall showroom monthly sales goal. ● Represent the company professionally before customers, visitors, and business partners, upholding Al-Kahraman’s brand image and reputation at all times. ● Maintain comprehensive and current knowledge of all showroom items — specifications, pricing, karat standards, gemstone types, and active promotions or discounts. ● Assist customers in selecting jewelry, gold pieces, and decorative items; guide and persuade them through to a confident purchase decision. ● Explain the technical specifications of items accurately — karat, weight, design, and stones used — and provide information on manufacturing, warranty, maintenance, and after-sales services. ● Respond to customer enquiries promptly and resolve complaints effectively; escalate complex issues to the showroom manager without delay. ● Proactively contact existing customers to inform them of new arrivals, special offers, and promotions; follow up on pending enquiries to convert interest into sales. ● Issue sales invoices and register all transaction data accurately in the point-of-sale (POS) / sales system; record daily showroom sales to maintain an up-to-date inventory report. ● Arrange and organise showroom displays per approved display standards; maintain cleanliness of display areas at all times and suggest improvements to product presentation. ● Follow opening/closing procedures; verify all equipment and security systems are functioning; report defects immediately. Participate in periodic stock counts and coordinate special orders with management and other branches as required. |
Qualifications & Requirements |
Preparatory (Intermediate) certificate as minimum; Bachelor's degree in Business Administration or any relevant field preferred. Specialized courses in sales, marketing, or jewelry/gold trade are a strong advantage.
● Languages: Native or near-native proficiency in Arabic; Kurdish required (Erbil branch); working knowledge of English preferred. ● Computer literacy: Proficiency in Microsoft Office and the company's POS/sales and billing system. |
Experience |
1–3 years in retail or brand sales; experience in jewelry, gold, or luxury goods is strongly preferred. 3 years preferred for senior showroom roles.
● Certification or training in gemstones, diamonds, or precious metals is a strong advantage. ● Demonstrated accuracy and integrity in handling merchandise and cash/card payment operations. |
Skills & Competencies (Knowledge, Skills and Abilities) |
Knowledge ● Jewelry product knowledge: karat standards, weight, gemstone types, diamond grading, gold alloys [Expert] ● Sales process and customer journey in luxury retail environments [Advanced] ● Showroom display, visual merchandising, and after-sales service procedures [Proficient] Skills ● Customer communication, persuasion, and relationship-building [Expert] ● Price negotiation, closing techniques, and objection handling [Advanced] ● POS/sales system operation and accurate invoice issuance [Proficient] Abilities ● Retain comprehensive product knowledge across the full showroom range [Advanced] ● Build trust with diverse customers and sustain long-term loyalty [Advanced] ● Maintain composure, accuracy, and positivity under sales pressure [Proficient] |
Key Performance Indicators (KPIs) |
● Monthly sales target achievement — Target: ≥ 100% of assigned target | Frequency: Monthly | Source: Sales report ● Inventory recording accuracy — Target: Zero unresolved daily discrepancies | Frequency: Daily | Source: POS/inventory system ● Customer enquiry response & complaint resolution — Target: Same-day | Frequency: Daily | Source: Branch manager log● Showroom display compliance — Target: 100% compliance with display standards | Frequency: Weekly | Source: Branch manager review● Customer enquiry response & complaint resolution — Target: Same-day | Frequency: Daily | Source: Branch manager log ● Showroom display compliance — Target: 100% | Frequency: Weekly | Source: Branch manager review ● Customer satisfaction — Target: ≥ 4.5 / 5 | Frequency: Quarterly | Source: CSAT survey |
Prepared by: (Direct Manager) | Reviewed by: (BUHR / HRBP) | Approved by: (Group OD Manager) | Approved by: (Group HR Director) |
Name: ____________ Position: _________ Signature: ________ Date: ____________ | Name: ____________ Position: _________ Signature: ________ Date: ____________ | Name: ____________ Position: _________ Signature: ________ Date: ____________ | Name: ____________ Position: _________ Signature: ________ Date: ____________ |
Acknowledgement This certifies that I have read the job description and I am able to perform all essential duties as outlined. Employee Name: ________________ Signature: ________________ Date: ________________ |
